E-commerce has evolved and changed with online shopping trends, forcing e-commerce websites and online shopping carts into the limelight. In 2017, 600,000 online merchants used Shopify software for their e-commerce integration, to enable their shopping cart platform to link with their fulfillment company. This added over 200,000 new merchants in 2017 alone, according to their website. Among its competitors, WordPress websites used WooCommerce shopping carts to make great strides in 2017, as online shopping habits continue to encourage more small and independent companies to take the leap into e-commerce. Cart2Cart, the automated online migration company, says that the WooCommerce e-commerce platform was the preferred vendor for over 30% of all online shops based on 2017 market share and powers 22% of the top million e-stores, globally. There are many other online migration and shopping cart companies, such as Magento, BigCommerce, BigCart, and Volusion, to name a few.
E-commerce retailers rely on software to send info between web stores and warehouses and fulfillment companies
Retailers depend on the solid e-commerce integration between their web store and their warehouse management systems. Sending information electronically, through Shopify’s or WooCommerce’s platforms, helps to streamline the fulfillment process, by eliminating errors made by manual ordering. Equally important, warehouse technology must be able to send tracking info for orders back to web stores, in order for customers to receive updates and track their orders. With so many shopping cart and fulfillment programs on the market, business owners need to know which one will work best for their e-commerce integration needs. But how?
In-house warehouse management integration
While Magento, Volusion and Shopify fulfillment software work great for creating compelling and powerful websites that result in capturing orders, with a seamless checkout process, others favor using a content management system, such as WordPress with WooCommerce fulfillment software for order processing functions. However; when small e-commerce retailers and startups are ready to pull and ship orders, they often utilize shopping cart features to simply print invoices and packing slips and manage order status. Made to order product companies are a good example of using shopping cart software to print shipping and invoice materials while packing and shipping orders in-house.
Content management systems provide a temporary fix for growing companies
Hands-on businesses may be able to control their supply chain processes and manage their inventory through their shopping cart features but what happens when your small company starts to grow? One solution for new companies with limited time and resources is to use WordPress, or another inexpensive content management system, such as Order Desk coupled with a web store plugin to organize incoming orders from WordPress web stores, as well as to process and ship orders. Order Desk also offers some e-commerce integration with third-party warehouses, as your business grows.
As businesses grow, they need to purchase an inventory management system
Moving into a new phase in your business may require investing in an inventory management system, as your sales, inventory and warehousing needs increase. At this point, businesses may experience frustration in balancing all aspects of information transfer between their web store orders, their fulfillment processing and managing inventory counts, to shipping information and sending tracking info back to their online shopping carts.
Custom programming can be one solution to making your supply chain run more efficiently, but custom programming can be expensive and investing in a custom solution can be tricky, given that custom technology can become obsolete as your business continues to grow and user needs change. On the bright side, huge shopping cart platforms, such as Shopify are able to attract developers that create custom apps that make your fulfillment process and e-commerce integration smoother.
However, while you may be able to get your in-house fulfillment technology under control, many companies often experience physical growing pains that take the focus off their expansion and new product development. If your time is taken up with managing warehousing space leases, maintaining a warehouse and adding personnel to perform fulfillment and shipping effectively, you may want to consider outsourcing your fulfillment processes to a third-party logistics company.
Integrating your shopping cart
A reputable third-party logistics company will be able to enable e-commerce integration with most shopping carts, streamline your fulfillment operations and automate your supply chain processes. With expertise in all aspects of ordering, fulfillment, shipping and customer service, third-party logistics companies can save money on packing supplies because fulfillment companies buy supplies in bulk to service all of their clients’ accounts. Fulfillment companies can also save your company money on shipping costs, labor overhead and warehouse costs. The right fulfillment company will offer scalable, customized options geared to your expansion.
Phase V’s Fulfillment Platform integrates with most shopping carts
At Phase V Fulfillment Company, our technology platform will provide you with a seamless e-commerce integration, as we work with most online shopping carts. If you don’t see your software platform on our list, we’re confident we can work out a custom automation and e-commerce integration plan for your business. We partner with you to design a fulfillment program that meets your company’s growth needs. Working to save you money and time, our programs are scalable and flexible to your sales cycles. We can add staff for extra busy seasons and reduce staff for slow cycles.
Looking to form a long-term relationship with your company, Phase V finds out about your company, your vision and will work with you in every aspect of your fulfillment program. We offer a one-of-a-kind solution that includes:
- Location - Our facilities in Ft. Myers, FL are strategically located near all shipping and trucking lines.
- Warehousing - At our climate-controlled warehouse, from the minute your inventory is onboarded, you are connected with our inventory software.
- Packing - Our experienced packing personnel customize your orders, following your brand compliance specifications, complete with branded packing slips, invoices, and bills of lading.
- Shipping - In the know about all shipping regulations, our shipping staff excels at working with your shipping and delivery options, in the most affordable and efficient way possible.
- Inventory - Your salesforce will be able to view your inventory in real-time and your customers can track their orders from the warehouse to their doorsteps.
- Technology - Our user-friendly, web-based dashboard not only integrates with your shopping cart but can coordinate all of your multi-channel outlets sales into one consolidated flow. You can manage your multi-channel sales, edit and create orders, view orders and create low inventory alerts, all from your dashboard.
- Customer Service - Stringently trained and available 24/7, our customer service reps are dedicated to growing your brand loyalty and providing answers and solutions to your customers’ requests.
Come grow with Phase V Fulfillment Company, designed to provide full e-commerce integration with your platform towards increased sales and seamless online customer experiences. Get back to managing your company and leave the busy work to us.