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Category: Direct Mail

List Maintenance for Successful Direct Mail

List Maintenance for Successful Direct Mail

It's been proven: a direct mail campaign is a prosperous way to inform a large number of people and businesses of a specific profile. Although, even if you have a cutting-edge graphic design and message, you need to perform list maintenance for a...Keep Reading »

Quality over Quantity: Direct Mail

Quality over Quantity: Direct Mail

Quality direct mail is key to a successful direct marketing campaign. Some may argue that quantity is more relevant than quality (as the expression goes, "bigger is better"), but this just isn't true. When it comes to direct mail, keep in mind...Keep Reading »